Charles Voegele Spring Campaign 2011
German-based Viaframe developed a total of 5 ad-campaign motives for the autumn advertising campaign of the Swiss fashion store Charles Vögele. Autumn leaves, rain and clouds shape animals which are placed into autumn landscapes.
The motives Viaframe created will be used in different formats at the Point of Sale of over 850 stores. These are located in Switzerland, Germany, Austria, Belgium, the Netherlands, Slovenia, Hungary as well as the Czech Republic and Poland.